Kanga was founded in 2018 and creates “fan hubs” for esports franchises and talent, and also offers merchandising options and video content aggregation. Riot Games acquired the company for an undisclosed sum
“We are thrilled to have Jake and his team join us in our quest to make the world better for esports fans,” said Luke Cudney, director of esports product management at Riot Games.
“Kanga represented the very rare and perfect mix of talent, shared vision, passion, and value alignment. I am so excited by what we are building together to foster deep, meaningful fan participation with esports.”
Riot also launched two new esports leagues this year. Valorant Champions Tour and Wild Rift Esports.
Jake Perlman-Garr, Kanga’s founder and CEO, added: “Riot’s bold vision for esports is unparalleled across gaming so we just couldn’t pass up the opportunity to contribute our expertise in audience engagement and gaming fandom to the mission.”