Tuesday, October 4, 2022
HomeStartupsFemale focused Mobile Gaming Startup Superbloom raises $3m

Female focused Mobile Gaming Startup Superbloom raises $3m

Mobile gaming startup Superbloom has raised $3 million in a round of seed funding.

The round was led by Bitkraft Ventures with participation from 1Up Ventures and Joakim Achrén Syndicate.

Superbloom is founded and led by CEO and co-founder Emily Yim and CTO Ksusha Zito, The pair have held roles at studios including EA, Glu Mobile, Dots and Zynga.

With the funding, the New York-based outfit aims to build “elevated lifestyle games” that “tap into the diverse interests of women.”

The studio is currently assembling a team to build its first game.

“Women deserve games that are designed with their interests in mind. Although the core demographic of lifestyle games are largely millennial and gen x women, the same demographic isn’t seen in the makeup of the studios,”

“We plan to use our strengths as a female-founded team, and lean into new trends in the lifestyle space to create elevated games that focus on the diverse interests of women and build a community around our audience.”

CEO and co-founder Emily Yim
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